A male tour guide speaking to a group on a city street, holding a book while participants listen attentively.

Selling made easy

Jonathan Schofield is one of Manchester’s most trusted tour guides and historians, known for his walking tours that bring the city’s hidden stories to life. With more customers and a busier calendar, Jonathan needed an easier way to take bookings, reduce admin, and grow his reach. Partnering with CultureHosts provided a solution that did just that.

The challenge
Before CultureHosts, Jonathan managed bookings manually, juggling emails and disconnected tools. As demand for his tours increased, so did the pressure on his time. His goal was to reduce admin, expand his reach and maintain a great experience.

The solution
Through CultureHosts, Jonathan’s tours are now bookable directly through both CreativeTourist.com and his own website. The system handles ticketing, listings, and payments in one place, with a branded booking page that matches the look and feel of his brand. Our team manages the copywriting and product setup, allowing Jonathan to focus on what he does best: delivering great experiences.

The process
Getting started was simple: one meeting to understand his goals, then we handled the rest. We set up his account, created his products in our system, and provided him with a branded booking widget for his website. Our editorial team wrote listings that were shared across our network, and we continue to support him with updates and promotion.

Conclusion
Partnering with CultureHosts has helped Jonathan reduce admin, increase bookings, and grow his audience, while staying true to what makes his tours unique. It’s proof that the right tools help local culture thrive.